Automotive Market Support |
 |
Supporting Data Sheets |
IntroductionISSI has been supporting the
Automotive Market since 1999. In 2001, ISSI began to broaden its support of the
market by introducing the Automotive Business Unit. The purpose of this
business unit is to provide cross-functional unit support within ISSI to
continually enhance the Automotive Infrastructure from the product-planning
phase through the production phase of new products. We do this with our SRAM,
DRAM, and EEPROM product families.
Product SupportOne of the primary problems
automotive customers face is the commitment from a manufacturer for long-term
product support. This is not an issue with ISSI. Our business model is built
around the ability to work with our customers to deliver products that meet
their needs for long periods of time.
Design cycles in the Automotive
Market can be 3-4 years from inception to production. Then production will run
another 5-6 years. The need for post-production support exists for several more
years.. ISSI is committed to provide our customers with long-term support
necessary for the automotive production-planning phase.
ISSI works with
customers to support three different grades of Automotive Products. These are
-40C to +85C, -40C to +105C, and -40C to +125C. ISSI designs products to work
at these temperatures and fully tests them as well. We do not subscribe to the
'product performance guaranteed by design' approach.
Quality Management System
We fully understand
that when an end-customer spends a lot of money on their product, they don't
want to see an inexpensive part cause their main means of transportation to be
inoperable. ISSI is IS09001:2000 certified. At present, all of the
subcontractors in our automotive production flow are fully ISO/TS 16949
certified. All new product entries meet or exceed the requirements set forth in
the AEC-Q100 qualification standards. We don't just rely on certifications to
ensure that our products meet the highest quality standards. Instead we have
incorporated a quality system that is designed to insure that our products meet
the highest standards of all of our customers. All phases of the production
process are controlled and fully documented in standard automotive PPAPs.
Low Total Cost of OwnershipISSI's concept of
Long-Term Product Support, combined with the high reliability and strong
service that we dedicate to this market, reduces the overall total cost of
ownership. Commodity teams and design engineers will not need to re-qualify a
new die revision every 6 months in order to keep their production lines
operating. The quality and reliability testing that is done to qualify a device
for production, as well as the testing that goes into each device before it is
shipped into the Automotive application reduces field failures and line
failures. We further reduce the total cost of ownership by working with each
customer production team to ensure that product is delivered on time and in a
manner that can be used by their production lines. We also work with our
customers to provide ongoing cost reductions in their applications, thus
reducing the total cost of ownership.
ConclusionThe ISSI Automotive Business Unit
brings a maturity and commitment to the automotive market that gives customers
the satisfaction of knowing that they made the right choice. We are committed
to the automotive market and committed to work with our customers to provide
them with the most cost-effective and highest quality products possible. |
|
|
